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Kohl’s

Shop It to Win It Instant Win Game
  Game   

To drive sales, Kohl’s shoppers received a scratch off game piece for every $25 spent at Kohls or Kohls.com. Participants were then driven to a website where they could enter their unique code to find out if they won a prize. In addition, there was a Sweepstakes overlay where each submitted code earned the participant one entry into a Sweepstakes for the chance to win up to $8,000 in Kohl’s gift cards.

Probability’s Services Included:​

  • Official Rules

  • Disclaimers for all Promotional Channels

  • Printed and Distributed Scratch-off Game Pieces

  • Website/Microsite Development & Hosting

  • Random Drawings

  • Winner Notification & Verification

  • Affidavits & Releases

  • Prize Fulfillment

  • Tax Reporting

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