Kohl’s wanted to drive purchase and promote the launch of the latest Keurig®. Consumers who purchased the item (either in-store, or at Kohls.com) were encouraged to upload their receipt to a dedicated sweepstakes website for the chance to win. Eight consumers received free coffee for a year to go with their new purchase.

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Probability’s Services Included:​

• Official Rules

• Disclaimers for all Promotional Channels

• Designing, Building and Hosting the Entry Site

• P.O. Box Rental & Daily Mail Pickup

• Random Drawing

• Winner Notification & Verification

• Affidavits & Releases